Adi Janowitz shares Hibob's content strategy, from classic user knowledge base, through an online community, and industry-specific content.

Or Guz talks about prioritization of content topics, content creation collaborations, and our favorite topic these days: AI and automation.

Effie Mansdorf talks about the touch points in which content has been instrumental in scaling Support and CS teams today and in the future.

Nir Cohen shares how he improved customer-facing interactions by developing an internal knowledge base.

Jan Young talks about creating content tailored to your target persona, and how to use a neuroscience-based approach to maximize its impact.

Boaz Gordon highlights Centrical's innovative approach to customer education through a gamified and personalized program.

It takes us less time to create a video with Trenario than it would to create text-based content that covers the same information.

לוקח לנו פחות זמן לייצר וידאו עם טרנריו מאשר לייצר תוכן טקסטואלי שמעביר את אותו מידע. זה מקל עלינו לכתוב תסריט שנשמע טוב כשמקריאים אותו.

Chilik Hochberg highlights the different considerations of creating content in small startups.